

We’ll See You April 1, 2021!
We can hardly wait to see you and your loved ones creating new memories on our sandy shores beginning April 1, 2021! The Beach Club Resort & Spa team has worked tirelessly to welcome you back to your favorite Gulf Shores resort this spring following Hurricane Sally.
Put your spring vacation on your calendar and come experience all the updates and renovated spaces at the resort. Our amenities and restaurants will be open this spring, including The Village Hideaway, Coast Restaurant, The Village Mercantile, The Creamery, The Clubhouse, The Spa, Gulfside Bar & Grill, all pools, tennis courts, and of course, the beach! Stay tuned for the official opening dates of each resort outlet.
Please note that, while we are ready to welcome back guests to most areas of the resort, The Beach Club will still be undergoing construction for several months. Expect loud noises, machinery and everything that comes along with construction. We appreciate your patience and understanding.
*Reopening dates are subject to change based on general contractor schedules. Select units will be available for booking on April 1, 2021, in Catalina and Doral Towers, as well as the cottages.
Wondering What Awaits?
Check back for the Grand Reveal of the new Beach Club. As we near April 1, we’ll add more sneak peeks of the resort as we near completion. We’ve taken many areas of the resort down to the studs and back. While some areas may appear unchanged, know that just about every area of The Beach Club has been touched in some way, either by fresh paint, new flooring or a complete remodel like The Spa.



Open April 1
- Clubhouse amenities: The Spa & Salon, arcade, pools, fitness center and Gulfside Bar & Grill.
- The Creamery, Mercantile and Village Hideaway.
- Cottages and select condos in Catalina and Doral towers.
- Tennis courts
Open Later this Spring
- Coast Restaurant opens May 1
- Tram will start May 15
- The Village Lawn reopens May 15
- Avalon and Bristol towers reopen July 1
Doral, Catalina & Cottage Opening
Select condos in the Catalina and Doral towers, as well as the cottages, will welcome our first guests back on April 1, 2021, just in time for your annual spring break vacation!
Avalon & Bristol Opening
Avalon and Bristol towers will reopen for reservations on June 30, 2021…perfect timing for those July 4th trips and summer getaways!
* Reopening dates are subject to change based on general contractor schedules.

Then & Now: Beachier than Ever!
We’re making great strides at The Beach Club! See how far your favorite resort areas have come from the day after the storm to initial renovations.










Countdown to Vacation!
We know your vacation can’t get here fast enough! Print out our countdown background, slip it into a photo frame and use a dry erase marker to track the days till you put your toes in the sand.

Share the Love!
Show the world your beach love has no limits with a fun “I ❤️ Gulf Shores” Facebook photo frame. Now you can have Gulf Coast flair, anywhere and show your support while we work hard to welcome you back.

5 Ways Beach Vacations in Gulf Shores Brings Families Together
Whether it’s making ooey-gooey s’mores or casting a line for fun, there are plenty of ways to create happy memories on a Gulf Shores vacation with family. We’re dishing about five of them here!