Top Activities and Events for Memorial Day Weekend 2024 in Gulf Shores

Kick off beach season with a heaping helping of fun activities for the whole family at The Beach Club Resort & Spa. While not officially summer yet, Gulf Shores Memorial Day weekend marks the start of beach season. That means a lot of fun, family-friendly activities. Read on for all the best things to do in Gulf Shores, as well as at The Beach Club, for Memorial Day Weekend 2024.

Gulf Shores Memorial Day Weekend Events (2024)

47th Annual 2024 MBGFC Memorial Day Tournament

May 22-26

Orange Beach Marina, 27075 Marina Rd. Orange Beach, AL 36561

The Mobile Big Game Fishing Club hosts its annual Memorial Day tournament with boats vying for $1 million in prizes. The J&M Tackle Weigh Dock at Perdido Pass is open from 7pm. – 8pm on Friday and 4pm to 7pm on Saturday, so head down to see the monster fish these anglers reel in.

S’mores on the Shore

May 23, 6 pm

Gulf Place (Gulf Shores Main Public Beach)

If you arrive a little early, be sure to stop by S’mores on the Shore at the west end of Gulf Place. This family-friendly event includes live music, campfires, and all the makings for s’mores. Bring a blanket or a beach chair and relax under the stars.

Aloha Summer Kickoff Party

May 24-26

Downtown OWA, 205 N Owa Blvd Foley, AL 36535

This weekend-long event kicks off the start of summer beach season by filling the streets of Downtown OWA with live entertainment, fun family activities, and evening fireworks. Join the party on Friday or Sunday from 2pm to 8pm or Saturday from 2pm to 9pm. Admission to OWA is free; activities inside of Tropic Falls require ticket purchase.

Cole Swindell in Concert

May 25, 7 pm

The Wharf Amphitheatre, Orange Beach

Cole Swindell is bringing his Win The Night Tour to The Wharf Amphitheater on May 25th at 7 p.m. for a Memorial Day Weekend kick-off event. Special guests are Dylan Scott and Jon Langston. It’s all part of the 2024 C Spire Concert Series, and you can purchase tickets here.

Living History Memorial Day-Wreath Laying Tribute

May 25

Fort Morgan, 110 Highway 180, Gulf Shores

Fort Morgan hosts its Gulf Shores Memorial Day weekend commemoration May 25 with a wreath-laying ceremony planned for the crew of the Tecumseh, which sank in waters just off the Fort. Re-enactors show activity at the Fort from the War of 1812 to World War II, remembering those who gave their lives in service. There will be weapons demonstrations and artillery firing, as well as guided tours. Regular admission will be charged.


May 25

LuLu’s Gulf Shores, 200 East 25th Ave.

The annual LuLuPalooza Summer 2024 Kick Off Party is a family-day filled with fun and back-to-back live music on the Crazy Sista Boat Stage. It’s a can’t-miss event for Gulf Shores Memorial Day weekend.

Red, White + Wharf

May 27

The Wharf, 23101 Canal Road, Orange Beach

This huge holiday celebration is fun for the entire family with face painting, magicians, camel rides and more. From 6:30 p.m. to 8:30 p.m., enjoy a glow bubble party after the sun sets from the Wharf’s official Bubble Truck. Stick around for fireworks at 8:45 p.m. Admission is free, though some activities have a fee.

Memorial Day Activities at The Beach Club

The activities team at The Beach Club has a jam-packed Gulf Shores Memorial Day weekend planned for our guests. From poolside dance parties and live music on the Village Lawn to movie nights and craft classes, there’s something memorable to join all weekend long. Be sure to snag a seat for our 9 pm fireworks show on Sunday, May 26th! For a full listing of planned activities, visit the Activities page.

A Gulf Shores Memorial Day weekend vacation at The Beach Club puts you close to all the events, along with plenty of onsite activities like children’s games and evening bonfires. Enjoy the first big summer beach weekend with us.