Ever wanted a reset button?
We’ve got one ready for you.

Resetting your year begins with your family’s beach vacation. The last few weeks certainly haven’t looked the way any of us had planned. We know you’re ready to feel the sun on your face and the sand between your toes, and we’re ready to welcome you back to the beach.

Our Spectrum Resorts family at The Beach Club has missed your family. During our downtime, we’ve been making sure everything is perfect for your return. While you’ve been away, our team has thoroughly cleansed and disinfected the resort and implemented safety procedures that make the health and safety of your family our top priority.

With dining, spa, shopping and complimentary kid’s activities all onsite, it’s easier than ever to truly rest and relax with your loved ones. Our secluded resort is tucked away from the hustle and bustle of Gulf Shores and offers a quiet and secure retreat. The Beach Club’s spacious beaches feature five football fields of white-sand and blue surf, ideal for spreading out and enjoying the time together your family deserves.

Receive a $75 resort credit to use on resort dining, spa treatments, shopping and more by booking now. Use PromoCode Reset2020.

Resort credit valid on reservations arriving on or before Aug. 31, 2020. Not valid on existing reservations.

Get the latest COVID-19 information affecting the resort, including amenity openings/closings and hours of operation.

LIVE! At The Beach Club

Watch our live BeachCam for your white-sand beach fix until your family’s much-deserved vacation is here.

Reset Your Vacation at Gulf Shores’ Only Full-Service Resort

Located on the secluded Fort Morgan Peninsula of Gulf Shores, we invite you back to create happy memories on our sprawling beaches and 86-acre, secured resort. 

Your Safety is Our Priority

We’re thrilled to invite you to reconnect and decompress at The Beach Club Resort & Spa. We want you to know your family’s safety is our highest priority. While we are committed to making sure you enjoy your time at the beach, our team is also committed to cleanliness.

Mid-Stay Cleans at The Beach Club Resort Gulf Shores Alabama
  • Our resort uses cleaning products and protocols which meet EPA guidelines and are approved for use and effective against viruses, bacteria and other airborne and bloodborne pathogens.
  • The Clean Bed Guarantee ensures all coverlets are freshly laundered prior to every arrival. Other vacation rental management companies only launder comforters and coverlets quarterly or a few times a year. Sealed laundry bags are also used.
  • Menus in restaurants are sanitized between uses.
  • We will continue to adhere to social distancing in all areas of the resort.
  • Public self-service coffee and water stations are temporarily suspended.
Gulf Shores Beach

Worry-Free Reservations

You’ve waited all year for your beach vacation. Secluded beaches, spacious condos and sunshine are good for the soul. You can still rest easy at The Beach Club when you book direct with Spectrum Resorts. Our updated booking policies mean you and your vacation are protected.

  1. Book online or talk directly to a Spectrum Resorts team member and get answers to your most important questions. Call 855-266-5471.
  2. Rest easy with our 100% refund policy on any reservations booked on or after May 25, 2020 and arriving on or before June 30, 2020. Guests must give a seven-day notice of cancelation in order to receive this complete refund. Our normal policy requires a 45-day notice of cancelation, but due to concerns regarding COVID-19 we are shortening that window to seven days so our guests are able to be more flexible in this rapidly changing situation.
  3. Optional travel insurance is available on your reservation.
  4. Our team members live and work where you play. We are invested in your vacation and ensuring you have the best possible experience with your family. We recognize the importance of family time and believe the world would be a better place if everyone spent a few days each year reconnecting and creating happy memories.


We enjoyed the privacy and private feeling of location, great pool areas and easy access to beach. The condo patio had a great view and great lounge chairs.

Staci O.